G Loomis

Small water. Big rewards. Now more than ever, anglers are searching for new opportunities to explore the path less traveled. Avoiding crowded waterways in search of solitude not only offers pause...

Nothing’s easy about coaxing muskie with a fly. With massive tactical demands, the battle is downright physical. Because your rotator cuff just isn’t enough, IMX-PROm feature...

Developed to cover a broad spectrum of modern freshwater applications, IMX-PRO V2 boasts a mix of standard and technique-specific actions curated to offer anglers tools to elevate every on-water...

Once considered a niche way to target fish, trout spey has become a proven tactic to secure success on the water. Granting the ability to cover large sections of river efficiently and effectively,...

Rolled for pumped performance in salty environments, IMX-PRO V2S actions are tuned for utility in three specific areas: improved tracking in the wind, lifting generous lengths of line before a...

Edgy environmental factors like sustained wind, complex hydraulics, and natural structure all pack the potential to punish productivity. With favor stacked in nature’s corner, level the playing...

Dedicated dry fly anglers know the deal. Your job? Flawless presentation. The trout’s job? Avoiding introduction. Picky and particular, feeding trout aren’t often available to receive...

With enticing baitfish motion, multi-point articulated “swim flies” rapidly became an essential pattern in any serious bass angler’s box. Unfortunately, this massive innovation in...

With D-loop defeating brush behind, or encroaching canopies of foliage overhead, a spey-length rod can be a bit much. When shooting stack mends over heavy nymph rigs to a far seam, or hucking...

Despite best-laid plans, conditions in saltwater environments can slide sideways in a split second. Walloping wind and cloud cover pack the potential to hinder the performance of even the most...